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Its roster of designer labels has always been worthy of the 25-minute drive from Center City, but now the Marlton, New Jersey boutique Erdon (formerly Primadonna) offers online shopping via its newly-launched e-commerce site. The online store went live mid-December, which now makes it all too easy to pull the trigger on those big-ticket purchases you've been resisting so admirably—especially if you're two cocktails in and it's 2am on a Saturday ("I work hard, I deserve to treat myself!").
Apparel, accessories, and shoes are listed on the site from designers like Ivan Grundahl, Lilith, Johnny Farah, Trippen, Alexander Wang, and Dries Van Noten. Some designers (Maison Martin Margiela, Acne) are still only available for purchase in Erdon's brick-and-mortar store, but the website is off to a solid start.
· Erdon [Official Site]