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Gap Acquires Intermix

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2013_01_Intermix-150pxWhile you were busy on Monday getting ready for an evening of champagne and fireworks, Gap finalized its acquisition of Intermix for a cool $130 million. The deal closed on December 31 and could prove mutually beneficial for the brands: Intermix can use Gap's massive reach to grow their own retail and e-tail presence, while Gap can benefit from Intermix's expertise in the contemporary luxury market. [Racked]