clock menu more-arrow no yes

Filed under:

How Knit Wit Helped Give Marc Jacobs His Big Break

Knits and denim at Knit Wit
Knits and denim at Knit Wit

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

With a name that's synonymous with Philadelphia fashion, Chestnut Street bigwig Knit Wit is responsible for more than just outfitting Philly's most stylish. In fact, boutique owners Ann Gitter, Donald Davidow, and Robert Brandt are crediting for helping to launch the career of one of the country's top designers. Reps from the shop give us the scoop:

At its genesis, Knit Wit was a women's boutique that exclusively sold designer knits; hence, its name. When the current owners took over the store in 1969, they added even more knits from American and European designers; now 44 years later, the boutique still features a wide variety of sweaters and tees. In fact, Marc Jacobs credits Knit Wit with helping him get his big break when he was starting out by carrying his sweaters (as he told the audience at a lecture series a couple months ago at the NYC's 92nd St Y.

· All Name Calling posts [Racked Philly]
· Knit Wit [Official Site]

Knit Wit

1729 Chestnut Street, Philadelphia, PA 19103 215 564 4760 Visit Website